When the TEAMride idea was first born, way
back in November of 2011, we thought we knew exactly what we wanted. We knew how the studio & our website would
look and feel; we thought our policies and registration process were set in
stone and our social media presence was a no-brainer. The thing is, once you let more people in,
and the ideas on paper become a reality, your initial vision will be
challenged. In a good way, but it took
us some time before we realized that.
Lesson #6:
The “Peer Pressure isn’t Always Bad (in
Business)” Lesson
We do not recommend allowing outside forces to
completely alter your initial vision but we do advise you to listen and take
other’s ideas into consideration…
For example, we decided, through research and
experience, that our class credits would not be transferrable. Soon enough we had our aunt ask, “Can people
transfer their credits?” Without a
thought we replied, “No” simply because that is what we had decided. The word “No” never feels good rolling off
the tongue and with that, we began to rethink class credits...
Another area calling for our attention was our
classes. We were going to offer one type
of class and all would be welcome. Our
mother came to us and said, “I’m not sure if people my age would
totally like the high intensity of your workout.” While we resisted offering more than one type
of class for a while, the more we listened the more we realized we were
alienating potential riders. Suddenly
we’re rethinking a “one size fits all” class…
We want to build a business that reflects our
love of family and Sacramento. How does
saying “No” serve any of those ends? It doesn't, so we have decided to start saying “Yes” more often.
TEAMride is going to be a place based around
its riders. We are a community and we look
forward to paying attention to what you have to say; shifting to reflect the
desires of our riders*!
*if you desire free classes everyday, we will applaud your commitment BUT we
probably can’t make that happen. But don’t hesitate to ask about anything else!
