Tuesday, November 27, 2012

The Good, The Bad and The Ugly: Lesson #5


The beginning, the start-up, the “behind-the-curtain” work is all consuming.  A normal schedule would be hard to keep for any business partners, let alone 4 with such conflicting schedules and priorities… 

Lesson #5
The “When Two of Your Business Partners are Married with Kids, 9-5 Doesn’t Really Apply” Lesson


The issue is that Teresa and Alicia can only be “on” for the business during naptime, on weekends or once the kids are in bed. That is clearly not a normal working schedule and does not match up with Michelle and Elena’s single-girl schedule.  Here is how the days breakdown Moms vs. singles: naptime=lunchtime, weekends=having a life and once the kids are in bed=happy hour.

While this poses some interesting scheduling issues it also allows for division of labor.  The Moms can check e-mails at night, research and create a beginning agenda to the day, you know, the REALLY fun stuff.  The singles are free to attend meetings, check morning emails, check-in on the space and execute the advertising and marketing plan, you know, the REALLY boring stuff.  Of course, Teresa pops in and out throughout the day (Alicia via telephone) but the singles run the daytime operations and the Moms take the backseat.  Michelle and Elena feel like they are doing it all and, at times, it’s true. 

If Michelle and Elena had it their way we would all be single.  Imagine the productivity and the fun, ah the fun!  And on certain days, Teresa and Alicia wish “those single girls” understood the demands of motherhood.  This is where we are and it does make the business flow into all hours.  For good and for bad!  Time is our BIG sacrifice this first year and as long as we stay focused on the end result that sacrifice is worth it, every day and every night.




1 comment:

  1. Major props to all 4 of you ladies! The single girl within me sympathizes with (...or is it envies?) Michelle & Elena - the meeting holders, the executers, the go-getters, up-front and in SacTown's FACE! Who cares if you hold meetings during happy hour?! It's still work that requires you to be out, about and ON - which is both time consuming and exhausting! Having said that, the wife in me sympathizes with Teresa & Alicia (no envy confusion here - no offense girls). Being a wife, maintaining a home & starting a business is all-consuming...throw a couple kids into the mix and I'd throw in the towel!
    Singles vs. Moms, 9-5ers vs. Anytimers, Weekend-Jet-Setters vs. Play-Date-Setters... TEAMride is a product of your love, commitments, sacrafices...which sounds a lot like a baby to me! And, much like a baby, business needs will often times take precedence over personal needs. There may be no "I" in TEAM...but there is in "ride"!
    Keep it up girls...so proud of u! Ride On!

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